Cookie Policy

This page was last modified on September 23, 2024

PLEASE READ THROUGH THIS COOKIE SETTINGS NOTICE AS IT DESCRIBES HOW WE USE OF COOKIES, BEACONS, PIXELS AND OTHER DIGITAL TRACKING TECHNOLOGIES (“DIGITAL TRACKING TECHNOLOGIES”), HOW YOUR PERSONAL INFORMATION IS COLLECTED, USED, DISCLOSED, SHARED AND RETAINED BY THESE TECHNOLOGIES WHEN YOU VISIT OUR WEBSITE (THE “SITE”), AND YOUR RIGHTS TO STOP THE USE AND SHARING OF THIS PERSONAL INFORMATION.  

TO PREVENT, OPT OUT OR STOP THE SITE FROM USING CERTAIN  DIGITAL TRACKING TECHNOLOGIES, YOU CAN:

  • REJECT ALL COOKIES IN OUR COOKIE CONSENT BANNER TO DISABLE ALL TRACKING TECHNOLOGIES THAT ARE NOT STRICTLY NECESSARY FOR THE OPERATION OF THE WEBSITE.  THIS COOKIE NOTICE IS AVAILABLE TO YOU EVERY 30 DAYS. (HIGHLIGHTED)

  • YOU CAN CHANGE YOUR BROWSER SETTINGS AS DESCRIBED HERE.  Privacy Policy

Your opt outs are specific to the device, website, and browser you are using, and are deleted whenever you clear your browser’s cookies.   

For the specific details about personal information that we collect, use, disclose, share and retain automatically, please see our Privacy Policy.

What are cookies, beacons, pixels, and other tracking technologies?

Cookies are small files that are downloaded to your device when you visit a website. The cookie then sends information back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Other types of digital tracking technologies work similarly to cookies and place small data files on your devices or monitor your website activity to enable us to collect information about how you use our Site. Accordingly, Cookies and Other Digital Tracking Technologies allow our Site to recognize your device and track your activities and preferences, thereby allowing you to navigate between pages efficiently and to generally improve the user experience. The information provided below about cookies also applies to the other digital tracking technologies referenced above (i.e., web beacons, pixels, clear gifs, and other similar technologies). You can find more information about cookies at www.allaboutcookies.org.

What specific categories of Digital Tracking Technologies do we use on our Site?

Cookies are often categorized by function. We use four types of cookies by function on our Site.

Strictly Necessary (Required)

These Digital Tracking Technologies are necessary for the Site to function and cannot be switched off in our systems.  These tools are required to enable the core site functions, ensure the Site is secure and enable us to manage the network.  Without this information the Site cannot function properly. Examples include cookies used for site navigation, ensuring that online forms work, and remembering your consent preferences.  You can set your browser to block these Digital Tracking Technologies, but some aspects of the Site will then not work.  

Functional Cookies

These Digital Tracking Technologies enable the Site to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

Performance Cookies

Performance cookies are used to understand and analyze the key performance indexes of the Site which helps in delivering a better user experience for the visitors.  We also use Digital Tracking Technologies to monitor and record your activities on our Site, such as scrolling, browsing behavior, keystrokes and interests.  

We do use Google Analytics and share information with Google to help improve this Site.   To learn more about how Google uses this data please www.google.com/policies/privacy/partners.

Advertising/Targeting Cookies

These  Digital Tracking Technologies are used to deliver advertisements across unaffiliated websites relevant to your interests and preferences and this information is shared with social media sites, such as Linked In, Facebook, Twitter, You Tube and other online advertisers.  These sites create a profile about you and see your browsing behavior, interests and other website activities.  

How does our Site use Digital Tracking Technologies?

To Identify your Interests

We use digital tracking technologies to identify you and your interests, to remember your preferences, to facilitate our marketing, and to track your use of our Site. 

To Monitor the Site

Please be aware that we and our service providers and marketing partners use digital tracking technologies including session replay technology, capturing your scrolling activities and heat maps, to monitor and record any and all activities and communications to, from, and on, the Site in order to safeguard, improve, and analyze usage of, the Site, and for the other purposes listed our Privacy Policy.   For the avoidance of doubt, you hereby acknowledge, agree, and consent to, such monitoring and recording by us and our third-party service providers and marketing partners.

To respond to your requests

We use chat functionality to understand your concerns and requests. 

For Targeted Advertising

We use digital tracking technology to serve you advertisements on social media or other online advertising sites, including to create a profile about your interests, demographics, browsing behavior and purchase behavior.  

Facebook Pixel. We use the Facebook Pixel to help determine the visitors of our Site and to create a target group for the presentation of advertisements (known as “Facebook ads”) to them. Accordingly, we use the Facebook Pixel to display our Facebook ads to Facebook users who have shown an interest in our Site or who have specific characteristics (e. g. interests in certain topics or products determined by the websites visited) that we submit to Facebook (“custom audiences”). With the help of the Facebook Pixel, we also want to make sure that our Facebook ads align with the potential interest of our Site users and do not have a nuisance effect. Using the Facebook Pixel, we can also track the effectiveness of Facebook ads for statistical and market research purposes by seeing whether users have been redirected to our Site after clicking on a Facebook ad (so-called “conversion tracking”). The Facebook pixel is directly integrated into our Site by Facebook. Your visits to, and activity and communications on, our Site, may be logged in your Facebook profile.

LinkedIn. The Site use the LinkedIn Insight Tag to create a unique LinkedIn browser cookie on a visitor’s browser and enables the collection of the following data for that cookie: metadata such as IP address, timestamp, and page events (like page views). By this we learn, for example, which LinkedIn ad or interaction on LinkedIn brought you to our website. This allows us to better control how our ads are displayed. You can prevent LinkedIn from analyzing your usage behavior and from displaying interest-based recommendations at https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Online Publishers

We use a variety of online publishers or websites, such as Rakuten or Yahoo, to provide targeted advertisements, to create advertising audiences and who often as well profile you and your interests.  

For Security Purposes and Fraud Prevention

We use digital tracking technologies to protect the integrity and security of the Sites.

To Improve and Administer the Site

We use Digital Tracking Technologies to administer our Site and for research purposes, we may, from time to time, contract with third-party service providers to track and analyze statistical usage and volume information from our Site. These third-party service providers use persistent cookies to help us improve the user experience, manage the content on our Site, and analyze how users navigate and utilize the Site.

How does our Site share your Personal Information for Digital Tracking Technologies

We share your Personal Information used in in digital tracking technologies in accordance with our Privacy Policy. {Link to applicable section of Privacy Policy]

What are your rights to opt out of and not consent to targeted advertising?

Visitors to our website can opt out and not consent to targeted advertising or the sale of your personal information by rejecting all cookies.  

Under the laws of certain U.S. states you have the right to delete certain personal information.  Please see our Privacy Policy for further information. 

For more information about the personal information that we collect, use, disclose and share please see our privacy practices, please visit our Privacy Policy. 

By using the Sites, you agree to A-Max’s Terms of Use, including your express consent to resolve any dispute through binding arbitration and waiver of a jury trial and/or class action Terms of Use Arbitration Section and Privacy Policy.